With an estimated retail market size of US$ 40 Billion per annum, India is the 3rd largest liquor market in the world and has a prominent market of Indian made foreign liquor (IMFL), beer and homemade liquor.
A global study by the Paris-based Organisation for Economic Cooperation and Development (OECD) has found that alcohol consumption in India has risen by 55% over a period of 20 years. Moreover, we are also the proud owners of the largest whiskey industry in the world.

Content Profile

  • Movers & Shakers:
    Celebrities, innovators, award-winners, brand owners… and other interesting folk.
  • Table-Talk:
    Food pairing, responsible drinking, tips and tricks for bartenders, chefs and other influencers.
  • Guru Gyaan:
    Experts write on business, success and pitfalls.
  • Technology:
    Chemistry, raw materials, botanicals, machinery and equipment.
  • Globe-Trotting:
    Contests, conferences, trade shows, product launches, etc.
  • Regulations & Restrictions:
    Taxation, industry associations and legalese of what’s par for the bar, what’s not.
  • Resources & Supplies:
    Write-ups on products, services and their providers.
  • Education & Training:
    Designing breweries and interiors, F&B business, specialist courses.


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  • Each issue of Brews
    and Spirits reaches
    out to more
    than 15,000 industry
    across relevant
    markets in the country.
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Readership by Industry
  • Distilleries
  • Breweries &
  • Wineries
  • Drink Chains
  • Hospitality
  • Pubs/ Clubs
  • Distributors
  • Retailers
  • Catering Institutes
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Readership by Job Function
  • Brand Owners
  • MD/ CEO/ Proprietors
  • F&B Professionals
  • Craft Brewers
  • Sommeliers
  • Managers
  • Bar Tenders
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All major Hubs:
  • New Delhi
  • Gurugram
  • Mumbai
  • Pune
  • Goa
  • Bangalore
  • Hyderabad
  • Chennai
  • Kolkata