Brewpub growth boosts equipment demand

Brewpub growth boosts equipment demand The expansion of local manufacturing has a high potential for growth in the brewery equipment market. It is micro-breweries in Europe and the US, and craft beer culture in India.

The global brewery equipment markets is estimated to be valued at US$ 19.2 billion in 2022, and is projected to reach US$ 25.6 billion by 2027, recording a CAGR of 5.9% in terms of value.

According to a new report by Markets&Markets, craft brewing, particularly micro-breweries, is gaining popularity for premium flavoured beer. The growing trend of artisanal brews, locally made and fresh local ingredients is fuelling the growth of craft beer.

Capitalising on the growing trend of flavoured beer consumption, United Breweries Ltd recently launched craft beer brands from its flagship brand Heineken in India in 2021, aiming for long-term goals of local production through a network of breweries across the country.

The expansion of local manufacturing has a high potential for growth in the brewery equipment market. Increased penetration of micro-breweries is a trend influenced by Europe and the US, as India develops a craft beer culture.

Flavour profiles

Due to changes in social lifestyle, micro-breweries are rapidly expanding in developing countries such as India and China. In 2019, Prodeb Brewery India, a subsidiary of Stoos Canadian Clear International Ltd, introduced micro-brewery equipment developed in technical collaboration with a company based in Belgium.

The machines are ideal for small micro-breweries that make hand-crafted beers for brewpubs. As a result, the growing number of craft breweries increases the demand for craft beers, and the need for technological advancement in manufacturing drives the market for brewery equipment.

The rise in the preference for canned beer due to increased home consumption boosted the market growth for filling and packaging equipment too. Canned beers are becoming increasingly popular in a variety of international markets.

Craft, super-premium, and sophisticated flavour profiles are becoming more popular. Canned beer is light-weight and ideal for outdoor gatherings.

Furthermore, the lockdowns imposed by the Covid-19 pandemic have undoubtedly accelerated the spread of ready-to-drink (RTD) and canned goods.

Ready-to-drink

Canned beer is comparatively more light-resistant than bottles, preventing harmful UV rays from penetrating the packaging. The canning process also creates an airtight container, which prevents air from leaking under the crown cap of a bottle and acidifying the beer.

Craft beer producers who switch from glass bottles can benefit from increased product freshness and lower cost per packaging unit, lower unit weight and more efficient distribution packing.

Increased use of compressors in micro-breweries due to their multiple utilities could help propel the market for brewery equipment.

Rotary screw air compressors are becoming the compressor of choice for breweries because they offer numerous benefits that are ideal for all brewery applications. Rotary screw compressors provide the high-pressure air needed for all brewery operations, such as bottling, capping, and cleaning.

Because of their low noise compressing action, they are preferred, particularly by breweries with a brewpub or restaurant attached, as well as operations with a smaller facility footprint.

Rotary screw air compressors are designed to provide the most tours per day, seven days a week, making them suitable for continuous duty, brewing hours, and, in the case of brewpub restaurants, operating hours.

Leading suppliers

The European region is the largest market for brewery equipment. Most of the big beer manufacturers have headquarters in this region, including Anheuser-Busch InBev (Belgium), SABMiller (Belgium) and Heineken N.V. (Netherlands).

The North American region is the fastest-growing market for brewery equipment as the leading beer manufacturers are expanding in the North American countries by either setting up new facilities or expanding the production capacities of the existing plants.

Since the US is the second-largest beer producing country in the world and has a highly open culture, the country is witnessing various small and large brewery equipment manufacturers penetrating the market in the region. This is projected to drive the demand for brewery equipment in the North American region.

Many micro-breweries are focusing on expanding in different parts of the world to meet the growing demand for craft beer. Also, consumers prefer experiencing and witnessing the tasting sessions, due to which the popularity of brewpubs is also growing globally. Due to these factors, there has been an increase in demand for brewery equipment in craft breweries.

The key players in this market include Alfa Laval (Sweden), GEA Group Aktiengesellschaft (Germany), Krones AG (Germany), Paul Mueller Co. (US), Praj Industries (India), Meura (Belgium), Della Toffola SpA (Italy), Criveller Group (US), Kaspar Schulz Brauereimaschinenfabrik & Apparatebauanstalt GmbH (Germany), Lehui (China), Hypro (India), HG Machinery (China), Interpump Group SpA (Spain), and ABE Equipment (US).