ProWein, organised by Messe Düsseldorf, is the world’s leading trade fair for wines and spirits, and the largest industry meeting ground for professionals from viticulture, production, trade and gastronomy.
Making its debut in India, ProWine Mumbai promises to be a comprehensive tradeshow for the wine and spirits industry and will be held on 17-18 November at The St. Regis Hotel, Mumbai.
The two-day world class B2B and B2C event is for the wine, spirits, craft beverages and hospitality industry, as well as consumers. The event will allow international and Indian wine, spirits and craft brands to showcase themselves and will be a platform to enable both industry and consumer engagement and peer-to-peer contact.
It will bring together the country’s community of brands, importers, distributors, wholesalers and retailers, along with international brands looking to enter the Indian market.
ProWine Mumbai is being jointly organised by Messe Düsseldorf India and All Things Nice, a leading Indian wine, spirits and luxury marketing consulting and events agency.
“We are excited to include ProWine Mumbai to the family of the ProWein World,” says Mr Thomas Schlitt, Managing Director, Messe Düsseldorf-India. “We are looking to develop it as the biggest event for the wine and spirits industry in India that will bring all stakeholders on one platform.”
International associations, such as the United States Department of Agriculture, the Argentina Consulate, the South Africa Consulate, and Business France will be showcasing an array of products at this time.
ProWine Mumbai will also host 15 sessions of complimentary masterclasses, bringing together the best of knowledge and a range of wines, gins, whisky and spirits tastings that will be curated by WSET Global, leading wine authorities, master distillers and brand representatives.
The event has witnessed encouraging response from the industry with participation from both Indian and multinational brands and exhibiting companies that range from wineries, distilleries, breweries, craft beverages and allied segments.
Participating brands include AGI Glaspac & AGI Closures, Argentina Wines, Amrut Distilleries, Big Banyan Wines, Business France, Brindco Distilleries, Chenab Impex, representatives from more than a dozen French wine domains, Nao Spirits, Grover Zampa Vineyards, Jacob’s Creek, Radico Khaitan, Paul John Distilleries, South Australian Trade Commission, Indian craft breweries and Vonopolis Wines.
ProWine Mumbai 2021 is also supported by the National Restaurant Association of India, Indian Wine Academy, and key media dedicated to wine, spirits, craft beverage and the F&B industry. (www.prowine.in)