The fifth edition of India Cocktail Week (ICW) concluded successfully in Bengaluru in February, attracting cocktail enthusiasts from across the city for an extraordinary weekend celebrating unique cocktails, music and culinary delights.

The 2-day festival showcased an impressive selection of signature drinks and innovative creations from over 20 leading international and homegrown brands, including Absolut, Baileys, Bushmills, Black & White, Camikara Rum, Don Julio, Geist Brewing Co., Jack Daniel's, Jameson, Jose Cuervo, Johnnie Walker, Pistola, Red Bull, Schweppes, Simba, Tanqueray, The Singleton and Toki Suntory whiskey.

The festival successfully generated significant footfall for participating brands, attracting over 6,000 attendees. The festival featured renowned international bartenders, including Atsushi Suzuki and Ryosuke Ishida from The Bellwood (Japan) and Dario Tortorella from L'Antiquario (Italy).

Guests participated in engaging masterclasses led by experts from Don Julio, Camikara rum, Jack Daniel’s and Pistola. These sessions provided exclusive insights into the art of mixology, allowing attendees to enhance their cocktail-making skills.

The event came alive with electrifying performances headlined by Marsh and When Chai Met Toast, drawing an impressive crowd of enthusiastic attendees. The vibrant atmosphere and captivating music created an unforgettable experience for everyone present.

 Attendees engaged in fun activities like games, tattoo stations, and photo booths, ensuring that every moment at the festival was filled with excitement and lasting memories.

The festival brought together various brands, creators, artists, and performers to deliver a combination of thrilling performances, exquisite food, and innovative cocktails that catered to the diverse tastes and interests of the attendees.