Living Root Beverages, a vanguard of modern Indian craft spirits, announced the strategic expansion of its flagship Sector Gin portfolio. Following the significant market penetration of its Hibiscus and Peach variant, the distillery has unveiled a completed flavor trio with the launch of two sophisticated expressions – Raw Mango Chilli and Orange and Cacao.
This expansion reinforces Sector’s commitment to a citrus-forward international distillation philosophy. By leveraging its two-part distillation method, the brand continues to bridge the gap between approachable entry-level spirits and refined craft excellence.
“Sector has always been shaped by intentions,” says Bharat Bhagnani, Founder and CEO. “We’re not trying to chase extremes, just create spirits that feel balanced and inviting. The response to our earlier variants showed us that people connect with flavors that are familiar yet refined. With Raw Mango Chilli and Orange and Cacao, we are exploring new profiles in a way that still feels approachable, inviting, and very much like Sector.”
The New Expressions
Raw Mango Chilli – This expression is a sophisticated liquid homage to the Indian summer. The nose opens with verdant, lively aromas of mango on the cusp of ripening: crisp, green, and subtly sweet.
On the palate, a high-toned tartness from the unripe fruit takes center stage before transitioning into a calibrated warmth. The red chili integration is masterful; it offers a persistent gentle glow rather than a sharp capsaicin burn. The finish is clean and playful, ensuring that the spirit is both evocative and exceptionally mixable.
Orange and Cacao – This expression evokes the sensory experience of an orange orchard in bloom. The bouquet leads with bright, high-toned orange zest, seamlessly integrated with the mellow, earthly sweetness of gently roasted cacao for a sophisticated, balanced aroma.
On the palate, the vibrant citrus entry takes precedence before evolving into luxurious, velvety cacao depth. The transition is remarkably smooth, offering a rounded mouthfeel with a subtle, natural sweetness. It concludes with a refined finish, leaving a lingering citrus lift that ensures the spirit remains crisp and exceptionally elegant.
The pricing strategy for the new trio reflects a targeted approach across key Indian markets. In Goa, the new variants are priced at Rs. 1,610 for the 750 ml and Rs. 386 for the 180 ml format. In the Maharashtra market, the collection retails at a premium of Rs. 2,700 for the 750 ml and Rs. 690 for the 180 ml size.
With an established footprint across over 2,500 retail and HORECA outlets in Goa, Maharashtra, Daman, and Haryana, Living Root Beverages is solidifying its position as a predominant force in India’s premium craft segment.
