United Breweries recently launched Queenfisher lager beer, ‘The Queen of Good Times’. The initiative is dedicated to honouring the women who foster bonds of sisterhood through friendship and choice.

With an ABV of 4.7, the Queenfisher lager beer can is priced at ?80 per 500-ml can and is readily available at leading outlets across Goa. This new addition to the portfolio of Kingfisher will also be available across other cities in the coming months.

It celebrates moments of sisterhood across all groups of friends, activated through touchpoints, curated experiences and a new lager beer. The lager is an all-women initiative, right from formulating the limited-edition Queenfisher can, to it being brewed by women brewers.